An article a day….
Walking by my local barber on the weekend I noticed it was as busy as ever. Packed with people sitting, looking bored. And I wondered, as I always do, why no-one was reading. I wonder the same thing in the doctors office. And on the tube. Why do people choose to be bored, rather than occupied and enlightened.
When I ask myself what it is that has had the most positive effect in my career, both in terms of career progression and in terms of enjoyment, that answer is easy. Its reading. Its ongoing learning. Not only have I learned to become a better salesman and marketer, but I have enjoyed it. Reading keeps fresh ideas in my head, and keeps me motivated. It keeps me ENJOYING my job!
Lots of people say to me “I don’t have time to read. I just never sit down”. Oh really? You never sit down? Well, sorry to be a bit crude, but everyone sits down on an oval seat every day. Read just a couple of pages a day (wherever you are sitting!) to keep getting better at your job. And to keep enjoying it.
What do you read to keep you stimulated?
Kieran Bird
January 26th, 2010 at 8:54 am
Just wanted to say HI. I found your blog a few days ago on Technorati and have been reading it over the past few days.
February 19th, 2010 at 2:29 pm
I couldn’t agree more Kieran! Reading for me provides so many benefits sometimes it’s escapism, on other occasion it’s a focus on ‘real life’.
I often complain that I don’t have enough time for myself and yet when I make a concious effort to read a little every day I feel as if I’m given myself a little bit of attention.
Great blog Kieran!