7 ways of handling and avoiding objections in sales meetings

Seven ways of handling and avoiding objections.

1. Prior to ever going out to sell, brainstorm then practice solutions to all possible objections, before building them into the presentation.

2. Prevention is better than the cure - so sell professionally, effectively and be concise.

3. Out of date, old fashioned, hard sell was all about telling the customer what he needed. Today it is an imperative to ask and consult.

4. If an objection regularly crops up, price/delivery/colour etc, build the answer or solution into your presentation [see point no. 1].

5. When faced with an objection never attempt to answer without finding out more. Ask the how, why, when, what, where question so you are certain of the real objection.

6. An objection that is raised in most cases is not an objection, it is the prospective purchaser really saying “you have not convinced me.” so go on convince them.

7. A useful ‘get-out-of-jail-phrase…. what IF?… can and will test customer sincerity and will negotiation.

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